B2B sales is undergoing a digital revolution
Several studies show a change in customers’ buying behaviour: information is sought primarily online. Online shopping for complex B2B products and services is also becoming more common!
Business customers expect sellers to act faster and faster, because as consumers we are used to ordering products online with a click of a button. However, the quotation process for B2B products is more complicated from a vendor’s perspective and sometimes requires even days of work! By automating the manual steps of the quotation process, the seller saves time significantly - and the customer gets fast and effortless service they expect.
Wapice has been digitalizing technical sales processes with Summium software solutions for 20 years. Today 2 billion euros of Finnish export products are sold annually through the platform.